Regional co-authors
Peter Erni
Co-author, Switzerland Edition
Biography
Peter Erni is a co-author of the Switzerland Edition of B2B Brand Management, written with Philip Kotler and Waldemar Pfoertsch.
A full biography will be published here.
Books
Regional co-authors
Co-author, Switzerland Edition
Peter Erni is a co-author of the Switzerland Edition of B2B Brand Management, written with Philip Kotler and Waldemar Pfoertsch.
A full biography will be published here.
Books