Executive education

Workshops

Executive workshops built on the B2B Brand Management framework and its real-world case studies.

Brand strategyProvisional

B2B Brand Strategy for Leadership Teams

Intensive, hands-on workshop designed for CEOs, CMOs and senior leadership teams seeking transformational brand strategies.

  • 2–3 days
  • In person
  • On request

Trust & relationshipsProvisional

Building Trust in Complex B2B Markets

A workshop on building structural trust across many stakeholders and long-term business relationships.

  • 1 day
  • In person or online
  • On request

International brandingProvisional

Global Frameworks, Local Markets

Applying the international B2B Brand Management framework to the cultural and commercial realities of a specific market, using the series’ country case studies.

  • 2 days
  • In person
  • On request

Plan a workshop for your leadership team

Tell us about your organisation, your markets and the outcomes you want to achieve.